First Season of The Smartisans on Sunday

sualkuchi silk1 – The News Mill

The maiden edition of The Smartisans – an initiative to bring together all luxury and lifestyle brands under one roof and help local industries and artisans in the fashion, retail and start-up scenario to showcase their product offerings – will be held at Hotel Gateway Grandeur on Sunday, 3rd April.

The event, designed and organized by Stoic Marketing Solutions, will witness various well known brands from the luxury and lifestyle industry along with entrepreneurs willing to leave a mark in the field, showcase their products in the day-long event.

The Smartisans is a curation of all things beautiful which amalgamates fashion, lifestyle and food at its best with novel, eccentric and established labels coming together to celebrate the experience of luxe vibrancy and extravagance. It aims to provide the most exclusive shopping experience to its discerning patrons under one roof providing shoppers with a common platform housing all major brands, marquees as well as new aspirants from Guwahati that set the benchmark for their industry. The Smartisans will be a shopper’s delight with brands that add value to the latest trends and styles of the industry.

The objective of Stoic Marketing would be to promote a dying industry in each chapter of The Smartisans to give the said industry a platform to showcase their product offerings and gain the necessary awareness and traction amongst the people of Assam. Stoic has taken the initiative to promote the neglected and slowly degrading Sualkuchi weaving industry, for which they have on board Mr. Hiralal Kalita from Harmohan Silk Industry, who has been in this industry since 1995 and is actively campaigning for the upliftment of the local weaving community.

The list of exhibitors at The Smartisans include distinguished names from the local and national weaving, design and entrepreneurial scenario like Kirameki by Nandini Baruva , The Closet Case by Shyamant Hazarika, NEst by Arpit Agarwal, Sneh, Nava by Nabanisha, Psy by Anisha Chanda, Brides & Maids, Pajum, EL Rhino, Cake Cottage by Ruhi Borooah, Mellow, Royal Living, Paintings by Rishi & Swagat, Posh The Nail Lounge, C Pink, Mimosa & Make-up by Sukanya Das, Tarot Reading by Alka Agarwal, Turqoize Designs.

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