A 24-hour channel – Doordarshan Assam – dedicated to the Northeast state, was launched on August 2 by Union Minister for Information and Broadcasting Prakash Javadekar.
Calling the channel “a gift to people of Assam”, the minister said it will cater to all sections of the people of Assam, and will also be immensely popular. He said it is important that all states have their own Doordarshan channel.
Reiterating Prime Minister Narendra Modi’s vision of turning Northeast into India’s growth engine, the minister said that the region has immense natural and human resource potential, and the connectivity has been improving steadily.
The Doordarshan channel in Assam is part of a never-before focus on northeast under the current government, the Union minister said via video conferencing from the national capital.
Calling it a significant day for the people of Assam, the Union minister said: “This channel would boost the growth of Assam in all spheres of human activities, while at the same time help percolate the initiatives and programmes of the government to grassroots.”
Assam Chief Minister Sarbananda Sonowal, who joined the occasion from state capital Dispur, acknowledged Modi’s commitment, saying: “PM Modi, from day one, has been sincerely trying to focus on the true potential and possibilities of the Northeast.”
Assam Governor Jagdish Mukhi said: “It is a happy moment for all of us in Assam because the public broadcaster is adding a feather to its kitty with the launch of DD Assam”.