Electrical and digital building infrastructure company, Legrand India, inaugurated their experience centre Innoval in Lucknow on June 20.
Innoval will host its India group company products – Legrand, Numeric and Valrack. Globally, Innoval is present in multiple locations – France, Greece, Chile, Brazil, Colombia, Dubai and made its first-time entry in the Asia Pacific region with its launch in Mumbai and then in Ahmedabad.
Innoval is Legrand’s global brand of product showcases. The name Innoval is a reflection of Legrand’s brand value of developing ranges of innovative products (valley of innovation). The narrative at Innoval is based on the concept of ‘Source to End Usage’, where the products are arranged in relation to each other and according to where they fall on the energy and data distribution grid. Keeping in mind the vastly different profiles of visitors, the products are arranged as per the business verticals, namely – home automation, user interface, energy distribution, structured cabling, UPS and cable management.
“The design approach is based on the concept of designeering. It has all the technicalities of engineering, but put forth in an intuitive and easy to understand communication system. With the interactive product displays, fully automated experience, educational infographics and clean minimal visual language, Innoval has been designed to provide its visitors with a hands on experience that can help them make an informed choice,” a company statement said.
Innoval is also built from the perspective of providing training for all players in the electrical trade, from investors to installers.